The investment provided from Finance Birmingham allowed for the continued expansion of the brand and retail design consultancy, Green Room. Having invested in a new office in London, Green Room were able to design and deliver multi-channel retail experiences for some of the world’s most respected consumer brands (such as Nike, The North Face and British Gas). The deal also won ‘Development Capital Deal of the Year’ at the 2015 Insider Dealmakers Awards.
Green Room was founded in 2001 by entrepreneur Richard Ash. It now employs 80 people across three locations; Birmingham, London and Amsterdam.
Richard Ash, CEO Green Room, said:
"I am delighted to secure the support of Finance Birmingham. We have achieved an immense amount in creating a truly global design agency and I look forward to continuing this journey with the support of Finance Birmingham."